What happens
We meet Thursday mornings for an hour, virtually.
Most weeks a founder-led firm presents. Thirty or more come through in a year — research businesses, analytics companies, consultancies, agencies, most between $5M and $75M, most built by the person presenting. They are good at what they do and stuck on something they can’t see. Usually they cannot explain themselves to a buyer at your level, and nobody has told them so.
You tell them. Not with notes on the deck — with what you would have thought if they had walked into your office with that pitch. During the hour we want the room engaged and direct. Afterward, members who attended submit written feedback against a fixed set of questions, and that becomes the report the firm receives.
The other weeks are discussion. We bring the data we’ve collected across sessions, work through what’s moving in the industry and where the openings are, and go back to firms that presented earlier to see what happened.
Nobody attends every week. Members come when the firm presenting is in their range or the topic is worth the hour, and skip the rest. A calendar goes out ahead.